My view on automation is if something can be automated it should be automated. It doesn’t make sense to pay expensive developers to manually copy files, deploy solutions.
in the long term is saves money, reduces errors and gives developers more time to focus on creating code.
It takes initial investment of time and money (sometimes the same thing) which puts off a lot of developers and businesses but to deliver a large project you need it.
Software development is about creating quality and finding problems early.