15 Good News from TokenStars
Hello, it’s great to have you here! While TokenStars team works round the clock to get everything in place for the token sale, we decided to share with you what we’ve been up to the past few weeks.
1. We Launched Our YouTube Channel
…and posted our first official video! It has over 30K views already — watch, like and share!
2. We Developed Our Marketing Strategy
Together with JAMI digital agency, we prepared an exciting 59-slide marketing deck. It explains, how TokenStars will attract non-blockchain audience of sports fans, and how exactly TokenStars plans to make revenue and sign brands. And, by the way, JAMI already won the contract for promotion in the first country.
3. We Strengthened Our Leadership Team
Pavel Stukolov — CEO
Irina Shashkina — Marketing Director
Andrei Toukmanov — CTO
Vladimir Shmidt — CFO
Madina Hooke — Head of Sponsorships
Irina Soshinskaya — Localization Manager
Mikhailius Derkach — Design
Anton Vdovin — Scouting Analyst
Nick Grigoriev — Head of Support
Dmitry Rodichev — Developer
Lena Mintz — PR Manager
4. We Are Joined by Worldwide-Famous Advisors
Tennis Advisors
Anastasia Myskina — WTA #2, Tennis Advisor
Sergey Demekhine — Coaching and Scouting Advisor
Maya Kurilova — Talent Management Advisor
Business Advisors
Oleg Abdrashitov — Blockchain Advisor
Elena Masolova — Investor
Ksenia Chabanenko — Marketing & PR Advisor
Alexander Stratilatov — Advertising & Brand Partnerships Advisor
Eugeny Kuznetsov — User Acquisition & Retention Expert
5. Our Community Is Growing
We have 150+ members in our TokenStars English chat, 200+ in Russian chat, and 100+ users joined our bounty program.
Moreover, we’ve reached 600+ followers on Twitter and 170+ followers on Facebook.
6. We Signed a Huge Sports Media Partnership
We have agreed on a partnership with a high-profile sports media (10M MAU, 1M DAU) which we’ll announce separately. At the humble estimate, it will extend our reach by 250,000 unique users, interested in sports and supporting athletes.
7. We’ve Made a Huge Progress with Ad Contracts
We continue negotiations for the lucrative advertising contracts for star players. We hope to announce our first deal in September 2017, with an expected size of contract around $82,000.
8. We’ve Advanced Our Scouting Process
In August, we’ve reviewed 9 more tennis players as potential candidates to be signed by TokenStars. We also started negotiations with one player placed high in the international junior rating.
9. We Finalized the List of Sport Disciplines
In 2017, we are getting ready to launch tennis, football, poker, and cybersport verticals.
10. We Improved Our Pitching
by describing the project’s token economics in 4 simple diagrams.
11. We Are Close to Completing the KYC Module
The ‘Know your client’ module within the user account on the website is a critical procedure for banks which protects our token holders.
12. We’re Getting Ready for the Roadshow
We are in talks with funds and ‘whales’, and prepare a roadshow in September in 8 cities: Beijing, Shanghai, Guangzhou, Shenzhen, Hong Kong, Singapore, Seoul and Tokyo.
13. Our Player Goes to US Open
Veronika Kudermetova, our first signed player, won a prestigious tournament in Kazakhstan… and is already in New York getting ready to play on US Open. Follow her Instagram for the latest news.
15. We’ve Decided to Shift Our ICO Date to the ‘US Open’ Final Date
As you can see, we are moving at the speed of sound. As we’re waiting for a few important updates on the new signed players and sponsorship contracts, we decided to shift our token crowdsale date to September 10th — yes, it’s the same as US Open Final. Apart from the date being symbolic, we are sure that the whole community will benefit from the planned updates.
P.S. Our pre-sale continues! If you wish to join or discuss a bonus, please email us at: ask@tokenstars.com.
