Walter Bergeron started a small industrial electronics repair company back in 1996 in the deep South of Louisiana. For many years, his revenues were at about $1 million per year, In 2011 Walter had a pivotal moment when he realized his one and only method for generating new customers might disappear.
What did he do? He went through a million dollar total business transformation over a 90 day period of time. During this time he doubled his business and eventually built it to a 40 employee business in 6 states.
If you are planning to grow your business into an asset that you can sell, listen up. Walter Bergeron will explain how to sell your company for millions by sharing the tactics and strategies he put into action in his business and the resources he used to get these amazing results. No matter what kind of business you run, listen in for a slew of gold nuggets.
Listen now and you’ll hear Walter and I talk about:
- (01:00) Introduction
- (05:30) Tell me about the Pivotal moment you had before sales recently increased.
- (11:00) So you doubled your previous years revenue in just 90 days?
- (12:35) What did you do to freely gain an understanding of who your market and clients?
- (16:52) Please tell me about the newsletter you created and the results you achieved.
- (21:00) Please tell me about the new client acquisition campaign.
- (25:00) Please tell me about the steps that lead up to your industrial case.
- (30:43) How did you get traffic to your landing pages?
- (33:30) Please tell me how you upgraded your lead generation system.
- (36:00) Tell us about the other companies that you bought.
- (40:00) Please tell me about how you create systems to run your business.
- (42:00) How did you sell your company?
Resources Mentioned
Trent Dyrsmid writes at BrightIdeas.co, where he shares proven marketing strategies you can use to attract more traffic, increase conversions, and maximize profits. For bright ideas on how leverage content marketing and marketing automation, join his free newsletter.
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