it’s rare to see an authentication screen. Even when a team is sharp enough to include that, they rarely show the screens that happen when the user can’t remember their password, tries multiple variations, hits the password reset link, has to jump through the hoops of resetting their password, and (hopefully) gets back on track. If they did, those screens would quickly outnumber the screens for the new feature.
Focusing On What Our Users Shouldn’t Focus On
Jared M. Spool

I must say I’m guilty of this. Point well made and noted.

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