Talk: How great brands show their character through their writing — and why it’s good for business
In this talk we show how successful brands get their character and values across in their writing.
Can writing make you feel? Of course. Can writing from brands make you feel? Well, again the answer is ‘of course’ — but how often does it happen? Many brands fall way short of their potential when it comes to communicating with a distinct tone and a clear message.
Besides showing how it’s done, we explain the science behind why it works and how, in the end, it’s good for business. What emotions can your company create through a well developed tone of voice?
The talk needs to be around 45–60 minutes to really hit home. Our talks are in Swedish or English.
Contact us for more details.