Founder Spotlight: Jennifer Chan (Preview Careers) — #1 Career Platform for Students
This week, I had the lucky opportunity to follow and engage with a Vancouver-based entrepreneur who is a true Lead by Example type! Jennifer Chan, Co-Founder of Preview Careers opens the door into her startup world!
I knew that this startup was definitely someone to watch out for when she scored over 140+ personal customer discovery interviews in a matter of DAYS with just 3 people hustling like warriors; these are results that other entrepreneurs take a year to accomplish. Preview Careers’ passion is predicated by their actions and their impact. There is no doubt Jennifer Chan was the perfect choice to highlight as someone who truly stands out! Not only did we get to see the next big thing being built, but we also got a lot of great startup tips from Jennifer Chan that you can check out: https://www.youtube.com/watch?v=vmpTxB8ZsSg&list=PLCZnT5ANSu9ZxOGg-dcyc9sqYXFWaw7eC
Preview Careers is the second product to come out of Appfabriqa, the parent company. Being education focused, Preview Careers took their mission back on campus. Jennifer took the bright initiative to personally survey students on campus one on one to understand their pain points when it comes to careers. She quickly built out a sign up page on Wix and starting building out features that the users wanted.
Jennifer’s customer focused attitude is something that came from her previous startup experience and drove much of how the startup was run. It was a major influence on hiring decisions, product features, task management, etc..
What does a typical week look like for this founder?
She works from 9am-9pm consistently. (It’s pretty impressive!)
· Design creative assets for marketing content in order to acquire new student users
· Send emails and update her team
· Track user sign ups and send them over to product manager
· Customer research via online forums, social media, feedback from users to further identify the pain points and analyze in depth research of this market
· Attend afternoon meetings: check out new office space, interview new brand ambassador for student user recruiting at UBC, etc..
· Film mentor videos for website all around Vancouver
· Review marketing content from Marketing Intern
· 9PM meetings with her international team
What is Preview Careers?
The PREVIEW mission is to help driven, ambitious, young people explore and discover which career paths will lead them to doing work they love. PREVIEW believes that one of the key ways to exploring the career opportunities that exist, understanding the competitive landscape of the job market, and knowing the nuances of specific roles/titles is through connecting with mentors/advisors that can share their experiences, insight, and wisdom.
What is the next big milestone?
The next milestone is preparing for Back to School! If you are a university student in Vancouver, check out Preview’s student activities and giveaways on campus coming September 2017! Don’t miss out! Sign up today at www.previewcareers.com!
Get connected to your next mentor!
That is all for today! If you are a student or mentor and have questions for Preview Careers, we added her contact info at the bottom!
Contact info: Jennifer Chan