Thanks to Facebook, Twitter and Google, followers, likes, retweets and shares are far more important than the actual truth
The War on Crypto & Blockchain by Facebook, Google and Twitter
Alex Kleydints
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The fact that people subconsciously care more about fitting in with their social group than believing the “truth” is a fact about human nature, not something created by newfangled Silicon Valley tech companies.

This is part of why the problem is a deep-rooted one and quite difficult to solve in anything bigger than a small community…