It’s easy to see that the #oldmedia missed the boat so applying their models is bound to get you stuck in the same paradigm.
In #oldmedia days you’d invest capital and build something to push out content. Build bigger and reach more eyeballs and get paid to make an ROI
Today, everyone is connected and can make content. And people expect two way communications. Building a platform to push out content while ignoring them is a lot tougher. Listening to people, share their stories, engaging in conversations will be more important going forward
It’s people, not platforms.