Published in RALLYBrain·PinnedGen Z Will Save the Future, But Only If They VoteHow digital tactics and thoughtful messaging can drive youth to the ballot box — By Rachel Winton and Elyse Dickson The highest youth voter turnout in recent years was in 2020 when 51.4% of 18–24 year-olds cast their ballots. For many of them, this was their first time voting, and they voted because they were told that this election was the most important election…Voting5 min readVoting5 min read
Published in RALLYBrain·PinnedOur Fight for Climate JusticeBy Fiona McLeod and Hillary Moglen You may have seen that recently, some other communications and PR firms have been getting called out for publicly expressing strong support for climate action and the environment while taking money from fossil fuel companies behind the scenes. At RALLY, we know that working…Climate Change4 min readClimate Change4 min read
Published in RALLYBrain·PinnedHow To Build an Equitable Communications PracticeBy Lena Kazer, Zach Carter, Claire Shipton, and Elyse Dickson In the past year, we’ve all seen foundations, organizations, and companies make public commitments to racial equity and to diversity, equity, and inclusion initiatives. But internal change takes more than good intentions. …Equity5 min readEquity5 min read
Published in RALLYBrain·May 12, 2022Young People are Telling Us How to Save Abortion Access — We Need to ListenBy Lara Bergthold, Zach Carter, and Kaitlin Funaro Last week’s Roe v. Wade bombshell wasn’t a surprise to those who have been paying attention to efforts to strip people of their rights to reproductive justice for decades. …Abortion5 min readAbortion5 min read
Published in RALLYBrain·Jan 31, 2022NFTs and a Look Toward the Digital HorizonBy Jack Spiegelman Those lucky enough to spend their days thinking up new and creative ways to mobilize digital communities are all asking the same question: Are we reaching a breaking point? Many of the tried and true methods for connecting audiences to issues they care about are becoming more…Digital Strategy4 min readDigital Strategy4 min read
Published in RALLYBrain·Jun 28, 2021You Do YouUsing a Personal Freedoms Narrative to Drive Support for Abortion Access in Louisiana — By Lara Bergthold, Zach Carter, and Melissa Feldsher Young adults are civically engaged and active in fighting for racial justice, climate change, and accessing affordable healthcare but are less engaged with the fight to protect abortion access. With a Supreme Court threat to Roe v. Wade on the horizon in…Abortion5 min readAbortion5 min read
Published in RALLYBrain·Jan 28, 2021Reclaiming Your Communications in a Post-Trump White HouseBy Ashley Burns, Amber Hubert, Pi James, Sommer Yesenofski, and Sean Wherley While we can collectively exhale that Joe Biden and Kamala Harris were sworn in as President and Vice President of the United States, the real work now begins. After four years of relentless assault on civil rights, the…Communication6 min readCommunication6 min read
Published in RALLYBrain·Jan 22, 2021Campaigning Across International BordersBy Pi James and Sommer Yesenofski This week, President Joe Biden re-entered the United Nations’ Paris Climate Agreement, reaffirming the United States’ commitment to climate action and international collaboration. …Communication7 min readCommunication7 min read
Published in RALLYBrain·Dec 3, 2020Two PSAs, Two Distinct Audiences, One Collaborative TeamBy Aarti Chandorkar, Rodrigo Gouveia, Amber Hubert, Kasey Iranon, Hillary Moglen, and Kevin Singer As schools across the country returned to either virtual or in-person learning this fall, RALLY partnered with SchoolHouse Connection (“SHC”) — a national non-profit organization working to overcome homelessness through education — to produce two video…Communication5 min readCommunication5 min read
Published in RALLYBrain·Sep 30, 2020The 2020 Election Results May Be Messy; Don’t Let Your Response Be, TooBy Sean Wherley With all the uncertainty surrounding the 2020 U.S. Presidential election and whether the results will come within days or weeks of Election Day — or better yet, be honored by a candidate and his supporters — it’s critical that any organization planning to issue a public statement…Elections6 min readElections6 min read
