The Fashion Institute of Technology Expands Its Research Capabilities in the Beauty Industry

The Fashion Institute of Technology (FIT), a college of the State University of New York (SUNY), has announced the opening of a new research center dedicated to the beauty industry. Named “The Beauty Center at FIT,” this new facility focuses on global business strategy and consumer trends.

Launched in partnership with key players in the beauty industry, including Cosmoprof North America, the new Beauty Center at FIT is described as a dynamic research hub for the beauty sector, dedicated to global business strategy and consumer trends. It is designed as an extension of FIT’s Cosmetics and Fragrance Marketing and Management (CFMM) graduate and research program, which will celebrate its 25th anniversary next year. Previous CFMM research has involved extensive field studies in markets ranging from Asia (China, Hong Kong, India, Japan, Korea, Singapore) to the Middle East/North Africa (Morocco, UAE) and Europe (Denmark, France, Greece, the Netherlands, Spain, Sweden, UK).

To date, more than 450 students have graduated from the CFMM program, the only one of its kind in the United States, widely recognized as the “Think Tank for the Beauty Industry.” Distinguished CFMM alumni include executives from Chanel, Coty, Inc., DSM Firmenich, e.l.f. beauty, Estée Lauder, IFF, L’Oréal, LVMH, Shiseido, Unilever, and more.

The creation of The Beauty Center at FIT aims to accelerate the program’s ability to predict market trends, identify strategic business opportunities, and build on its record of global research success. The Center will contribute thought leadership to the beauty sector.

“As an extension of FIT’s internationally recognized program in Cosmetics and Fragrance Marketing and Management (CFMM), we are proud to establish The Beauty Center at FIT,” said Joyce F. Brown, president of FIT. “Through industry partnerships and innovative research advanced by the Center, our master’s level students will be positioned to help shape the future of the global beauty industry, often alongside other distinguished CFMM alumni who are leading renowned brands.”

The Beauty Center at FIT is located at 520 Eighth Avenue, close to FIT’s Chelsea campus.