Let’s Talk About Men — err, Advertising to Men

Oh my God, I’m advertising.

Don’t ask me how, but I’ve gotten almost 10 years into my practice as a professional trainer without advertising, at least not in any “traditional” sense. But now, starting a company and brand in Game Without Pain, our health revolution for the gaming industry, I realize that I have to start really advertising.

Men, Women, Parent, kids, we hope everyone takes our message seriously and sees the incredible opportunity linking fitness to gaming that we do. But I have to craft a message… and I want it to be entertaining and educational… what did I sign up for!!

I want evolved men and women, ones that can integrate ideas and take action on what we bring… how can advertising help make our stuff stick so we can sell our services and change lives, and an entire industry?