Sitemaps for Optimized Website Design | Digital Marketing by Lauren L Perfors

XML Sitemap

Explains your website to search engines. It is the search engine language equivalent to giving a tourist a map of a city. The better search engines can understand your website structure, the better they will index it.

WordPress CMS plugin — Google Sitemap Generator. XML sitemaps need to auto-update! Making a static sitemap with no future updating is self-defeating, because it will eventually not match the website as the site is updated and the sitemap will become more confusing to search engines than helpful. Sitemaps go at this URL — www.yourdomain.com/sitemap.xml. To learn more or get more technical, check out the SiteMaps.org protocol Define your sitemap in your robots.txt file, like this:

HTML sitemap

Another sitemap! This one is coded to be user-friendly, and is meant to help users understand the website. Google also likes the HTML sitemap because it shows that you provide users a way to get to all aspects of your site from a single location. Google likes it because it improves the user experience.

Questions? Contact Lauren Perfors today or leave me a comment below and I’ll answer you!