WinnerBrandsPackaging for a Digital Savvy world: Trends and TakeawaysPackaging is an important moment of truth for a brand for many reasons. First, packaging interacts with the consumer on more than one…Apr 23, 2022Apr 23, 2022
WinnerBrandsCRED’s campaigns — decoding the method behind the madnessIPL has once again cast its spell on the country. Colleagues have started mingling once again. Pubs and lounges have re-started…Apr 16, 2022Apr 16, 2022
WinnerBrandsMarketing 101: What’s in a brand name?Grocery deliveries are getting faster and faster, in a bid to subsidise customer laziness. And as customers, we love it. Need 5 tomatoes…Apr 11, 2022Apr 11, 2022
WinnerBrandsBrand in spotlight — Stoa SchoolLeveraging Community as a Competitive AdvantageApr 2, 2022Apr 2, 2022
WinnerBrandsWhen should brands speak up, and when should they shut up?Come International Women’s day, Valentine’s day, or Teacher’s day, every marketer gets excited and anxious in equal measure. What…Mar 27, 2022Mar 27, 2022
WinnerBrandsMarketing 101: Brand ArchitectureWe regularly work with startup founders who are keen to build strong brands, and one of the questions we get asked quite often is about…Mar 19, 2022Mar 19, 2022
WinnerBrandsNetflix is struggling to grow its subscriber base in India.Pricing — If you must ask the price, you can’t afford itMar 12, 2022Mar 12, 2022
WinnerBrandsBrand in spotlight — Moonshine (Mead in India)Imagine a category where just getting the requisite licenses to launch your product is a huge task. You have to abide by a stringent set…Feb 19, 2022Feb 19, 2022
