World of V introduces NFT Loyalty Programs leveraging VeChain technology

Despite the massive changes brought to our lives by technology over the last 20 years, the world is now entering a new phase that will revolutionize our society as we know it — the Web 3.0 era.

Many brands have already been pursuing web3 strategies and testing different ranges of solutions to create new forms of value, from designing innovative marketing strategies to experimenting with decentralized tools to better understand consumers’ behavior.

At World of V, we strive to be at the forefront of this revolution, working to bridge the gap between web 2.0 and web 3.0 and assist the transition into the new digital era driven by core principles such as community empowerment and transparency.

Today, we are excited to announce the roll-out of the first of a series of solutions that will help brands bring web3 to the mainstream: introducing the World of V NFT loyalty program.

Loyalty programs are a popular tool to reward customers, driving participation and engagement with the ultimate goal to increase retention. However, in order to win customer loyalty, brands need to constantly find new ways to provide additional value for the customers, and this is where NFTs can make a difference.

Our NFT loyalty program allows businesses to offer unique, valuable experiences, strengthening the bond between the brand and the customers by building trust. It is designed to be easy to use and accessible to everyone, so customers of all backgrounds can take advantage of it, and provides businesses with valuable data and insights, which can be used to make better decisions, boost salesand improve the customer experience.

The first brand to adopt our solution is Scheckter’s RAW, a renowned Gourmet Health Food chain with several restaurant locations in South Africa.

By spending R200 at Scheckter’s Raw, customers will receive a secret code to claim a unique RAW Loyalty NFT. The personalized claiming page will be accessible by scanning the QR Code displayed on table talkers and around the locations, and will contain all the necessary information to complete the process in a few simple steps.

By filling out the form and entering the secrets code received, customers will be able to claim a RAW NFT. The token will appear in the personal customers dashboard which displays all the details about the Loyalty program.

After successfully collecting 10 RAW NFT Points, customers will be able to redeem an NFT Voucher to be spent on the next meal at Scheckter’s RAW restaurants.
NFTs will be stored in the customers dashboard to be potentially used in the future for different programs or utilities.

Thanks to VeChain’s Fee Delegation mechanism, all transaction fees will be fully sponsored by World of V, creating a seamless experience for the customers.

This is just the beginning of a new era for loyalty programs, which will allow businesses to connect with their customers in new, exciting ways.
We look forward to expanding our solutions and create more ground breaking experiences to pave the way for Web 3.0 mass adoption.

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