Ze Line — Bay Area Lifestyle Brand
Founder Zen Cachola
Although, my designing dreams have been put to a halt, I plan to continue my brand when I have learned everything I can in the startup world. Stay tuned as the next 2.0 Ze Line will be better than ever.
How we began

Ze Line began in the Mission District of SF. A city lifestyle brand which originally feautured one artist: Cocochanelis. Today, we collaborate with multiple talents in the Bay Area. We showcase raw talent that’s thought provoking. We share our methods in living a healthy lifestyle because we believe that fashion comes from within. With negative messages being glorified through multiple outlets, we chose to glorify the opposite. Too goody two shoes? Fuck that! We are here to show you how to be bad in all the right ways.
Philosophy

Through art and design, I want to remind the 99% about the law of attraction. My collaboration with creative designers and artisans produce an array of lines that will either analyze or synthesize individual perception on social conformism. Ze Line believes that “one day it will have to be officially admitted that what we christened reality is an even greater illusion than the world of dreams”[Dali].

Ze Line will challenge the attitudes of life, supporting the underdogs and the rebels of norms.We produce fashion apparels & accessories. We work with artists and event promoters. We value a healthy lifestyle and appreciate cultural taboos, humanity and the unique self we all carry within.
Ze Line believes in sharing blessings via fashion, art, events & healthy livin’. Dream-journals, empower our San Francisco lifestyle brand. Instead of writing about the past, Ze Line believes in writing the future. Fully present and dreaming like a bastard child, courageous and complete. We surrender any fear and concern to the Universe. We believe that everything works out perfectly.


