Elite Daily or something like that

We’ve all had eventually one of these in our Facebook timeline. Elite Daily has emerged out of nowhere and spread like wildfire. It gives advices and tips to the person in front of the screen like you wish for from you best friend and all of this looking like the most serious newspaper. Moreover it offers articles on current relevant news all over the world but this also told in an informal tone. All of this, looking like the small sister of the The Times. Being called The Voice of Generation Y it attracts everybody thanks to the wide range of topics, serious or less serious…

I’ve asked myself several times how a side with no obvious leitmotif can be so variegated and still so thrilling to me. Because I’m Generation Y, using Facebook to scroll quickly through the latest news and yes, I sometimes even need this little laughter between what is all happening outside my window.