David HorneLong-Term Thinking Takes PatienceThis week, my partner and I focused our efforts on helping ensure our teams are staying unified and adjusting mentally to all the changes…Apr 25, 2020Apr 25, 2020
David HornePositioning Isn’t StaticOne of the misconceptions of positioning is that it’s static. People read Trout & Reis, looked at their brand as the source of truth and…Apr 13, 2020Apr 13, 2020
David HorneinThe Honestly PressApril 2020 WFH PlaylistAlmost everyone is adjusting to new work habits and routines.Apr 7, 2020Apr 7, 2020
David HorneCertaintyI ran across this excerpt (below) from C.S. Lewis this week. It was written in a time when after WWII, a lot of people were scared of…Apr 2, 2020Apr 2, 2020
David HorneinThe Honestly PressThe Goal Isn’t Efficiency. It’s This…In today’s world, I believe being a good listener is a superpower.Mar 16, 2020Mar 16, 2020
David HorneListening is a SuperpowerI’m working hard at being a better listener. The people and leaders I admire most are great at it and so few people are (even good at it).Mar 1, 2020Mar 1, 2020
David HorneinThe Honestly PressNarrative That ResonatesI’ve been thinking a lot about the importance of narrative in our communications. This doesn’t only pertain to our creative work. It is…Dec 22, 2019Dec 22, 2019
David HorneReceive, Apply & AdvanceNot too long ago, I took the Clifton Strengths Finder assessment. My scores came back to say my top theme was “learner”. While there are…Aug 22, 2019Aug 22, 2019
David HorneinDesign PttrnsPttrns 2018 Recap & Coming SoonA look back at the best design patterns of Q4 and what’s in store for 2019…Jan 4, 2019Jan 4, 2019
David HorneAvoid the LandminesI’ve been working my way through the book “Bad Blood”. It’s about the startup Theranos and is one of the better books I’ve read this year…Dec 22, 2018Dec 22, 2018