Jeni Miles
Feb 22, 2018 · 1 min read

Hi Carolina, thanks for your comment! I completely agree about your points regarding testimonials — I would be far more likely to subscribe to an app because a close friend has shared its benefits with me, compared to a positive quote from a stranger. Let us know if you end up applying any of the mentioned concepts to your own business, thanks!

    Jeni Miles

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    Passionate about how tech & behavioral insights can help us be happier & healthier • Book-devouring Londoner • Apps business development @googleplay, ex-@amazon