SEO Checklist — 11 Best Practices
SEO is a great tool that can help any business succeed online. It’s especially useful when it comes to ranking well on SERPs. This article outlines some top-notch SEO tips that can help you improve your site’s search results with the help of the best SEO agency. These SEO tips aren’t new, but they’ve never been more important than they are right now.
1. Have a Competitor Analysis Report
This is one of the most important things to do when it comes to SEO. If you are not sure where you stand among your competition, you should always have a reliable and accurate competitor analysis report. If you do a detailed report, you will be able to see where your competitors are making their biggest gains, or where you could be making a few tweaks to increase your own site’s search results.
2. Choose Optimized Keywords
The best way to ensure that your website’s keywords show up in your search results is to focus on quality content that your audience will actually use, the best SEO agency can help you easily with this. For this reason, you should never use keyword stuffing in your content.
3. Make Sure Your Site Is Compatible With Mobile Devices
It’s no secret that most Internet users access search engines through mobile devices. If your site is not fully optimized for the mobile experience, you could be missing out on a lot of sales. You should make sure to test your website on an actual mobile device because different browsers and operating systems will require a slightly different method to reach the same web page.
4. Include Good-Quality Images
Adding good-quality images to your website will make it easier to share with your audience and improve your search results. You’ll be able to make your site easier to navigate, and if it has good images, your audience will be more likely to interact with your content.
5. Incorporate Social Media Links
It can be tough to find a way to link to your Facebook, Twitter, and other social media accounts on your site. But, including those links will help improve your site’s search results. If you get your audience talking about your site, your social media accounts will be able to send your social media posts into the SERPs.
6. Add Keywords to Your Title and Description
The title of a page is among the most important elements of a website, so you should make sure to use the right keywords for your site. You can use some of the same keywords you use for your blog posts, but you can also choose to use the keywords you’re focusing on in other areas of your site, such as the page’s meta tags.
7. Optimize Your Mobile Site
According to the best SEO agency, up to 50 percent of Internet searches are now being conducted on mobile devices. If your website doesn’t offer a good user experience on the mobile phone, this could leave you in a tough spot with your potential customers. You should work to make sure that your mobile site is optimized so that you can start pulling traffic and making money right away.
8. Do Some Image Resizing
You can use a number of tools to help you improve the user experience of your site by using image resizing. Image resizing helps to make sure your images are the right size for the mobile device they will be viewed on. You’ll find that if you use a tool like Canva or TinyPNG, you’ll be able to create a high-quality image that is compatible with a variety of devices and browsers.
9. Include “About Us” Links
If you’re looking to make a good first impression on your audience, you should make sure to include a link to your “about us” page. The “about us” page gives your site’s audience a better idea of the history of your business. It’s also a great opportunity to provide a bit of customer service to your audience.
10. Get Reviews from Social Media
The reviews that your social media pages post can influence the rankings of your site. You’ll want to make sure to add social media reviews that are posted on Google, Yelp, or Facebook. These sites all allow you to rate your own business and include reviews posted on social media on your own business’s page.
11. Start a Link Building Campaign
Link building is one of the most important elements of SEO. If you’re ready to make your site more search-friendly, you’ll want to make sure to start a link-building campaign. Link building is all about creating links on external websites that can send traffic back to your site, improving your page rankings.
