How Exactly Is Artificial Intelligence (AI) Powering Marketing?

Once you know your customer well, you can market your product to them in the most attractive manner. Customer data management and data management platform provide just that — customer insights. Customer data platforms (CDP) have evolved as a solution to…

So, if you’ve opened this article up, there are chances that you’ve heard of the…

While the IPL 2018 has just concluded, FIFA 2018 is standing at our doorsteps. Events like these open a new arena for various sponsoring and supporting brands to endorse their products and their name at a whole…