Aaron MenteleMissed ConnectionsIf you’re looking for a vendor/designer to please you, you have a pretty good chance of finding one. Call it 50%. If nothing else, you…Sep 6, 2016Sep 6, 2016
Aaron MenteleOn AdvertisingOnline advertising is ineffective, irrelevant, dirty and distracting. And I can make a case for keeping it.Sep 18, 20155Sep 18, 20155
Aaron MenteleWallsTwo people are presented with the same issue. The first is asked to recommend the best possible fix. The second is asked to do the same but…Jan 22, 2015Jan 22, 2015
Aaron MenteleYour Gut Has You Chasing GoatsYou’re a gameshow contestant asked to pick one of three doors. Behind one door is a new car. Behind the other two, goats.Jan 5, 2015Jan 5, 2015
Aaron MenteleThe Crow and the Cave DwellerThe Short, Brutish Life of a Web ProfessionalOct 2, 2014Oct 2, 2014
Aaron MenteleFalse positivesSometimes, ugly converts. Ever heard somebody say this? Maybe it was even me who said it. I have a well-rehearsed straight face.Sep 24, 2014Sep 24, 2014
