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Abhay Agarwal
Abhay Agarwal

Abhay Agarwal

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Abhay Agarwal
Abhay Agarwal
Feb 27, 2016 · 1 min read

Solution to Case Study #5: Mentor Me India — Assignment 1

Based on “Exhibit — Funding data” provided, Mentor Me India should focus on the following sources to raise funds for year 3–5:

  1. Corporate tie ups/CSR: Exhibit 1.2 & Exhibit 1.4 give strong indication that…
Abhay Agarwal
Abhay Agarwal
Feb 10, 2016 · 1 min read

Solution to Case Study #4: Vedantu — Assignment #3

Different marketing channels that Vedanta can focus on:

  1. Social Media: Dominantly via facebook that will give more target audience
  2. Content marketing: Through blogs, Social media, Email, etc.

2

Abhay Agarwal
Abhay Agarwal
Feb 5, 2016 · 1 min read

Solution to Case Study #4: Vedantu — Assignment 1

After studying Vedantu present product offering, I have come up with the following relevant target group(s) to which vedantu could cater its solution:

  1. Based on Demographic:

1

Abhay Agarwal
Abhay Agarwal
Jan 14, 2016 · 1 min read

Solution to Assignment: Segmenting the Market

We are working in the healthcare segment with an aim to make Doctor — Patient interaction more open and connected, and bring upon standardization in the healthcare experience. Considering that in to account if i have to talk about my target segment…

Abhay Agarwal
Abhay Agarwal
Jan 5, 2016 · 1 min read

Solution to Assignment # 1 Case study # 3: Pepperfry

After studying the Exhibit provided, following are the reasons which may led Ambareesh and his co-founder to take such a big step of moving from horizontal to vertical eCommerce marketplace.

  1. Based on Exhibit 1.1…