Abhi AryaThe Most Important KPI for Advertisers and PublishersBy: Abhi Arya CoFounder, Sandbox and Co and CEO CoolMathGames & Poptropica & Jayson Dubin, CEO and Founder, PlaywireAug 17, 2020Aug 17, 2020
Abhi AryaIn-Game Engagement vs. Display Advertisement: What Works Better?As in-game engagement becomes a more common form of advertisement so has the debate on the ROI of in-game engagement vs. display…May 7, 2020May 7, 2020
Abhi Arya10 minutes of playing games every day improve brain functionI am now 45 and worried about my brain activity. I see more and more articles on how my brain’s cognitive functions are on the decline. I…Apr 27, 2020Apr 27, 2020