iTech SeriesEvolution of Marketing and Customer Experience with Julien Rio, AVP International Marketing at…Julien Rio, AVP of International Marketing at RingCentral, shares his journey as a go-to-market leader and author, offering insights into…4d ago4d ago
iTech SeriesNavigating Marketing Success: Insights from Holly Fisk, Senior Field Marketing Manager at Akamai…Holly Fisk, UKI Field Marketing Leader at Akamai Technologies, shares her marketing journey, and insights on planning effective field…Sep 9Sep 9
iTech SeriesExclusive Insights on ABM and Go-to-Market from Winfried SchultzThe latest episode of the iTech Series Fireside Chat features Winfried Schultz, a seasoned marketing professional with over three decades…Sep 6Sep 6
iTech SeriesUnplugged with Manpreet Kour: Mastering Performance Metrics and B2B SaaS Growth StrategiesManpreet Kour, Director of Experiential Marketing at Cvent, shares how she aligns marketing with GTM objectives, leverages tech solutions…Aug 22Aug 22
iTech SeriesHow Can Performance Marketing Drive Exponential B2B Growth?Over the past two decades, B2B performance marketing has become a crucial strategy for companies aiming to connect effectively with their…Aug 14Aug 14
iTech SeriesBoost Revenue with AI: Yuri Fiaschi’s Strategic InsightsYuri Fiaschi, a strategic partnerships and GTM expert, shares his insights on market entry, team alignment, regional nuances, and using AI…Aug 7Aug 7
iTech SeriesEnhancing ABM with Data Insights: Armando Diana’s PerspectiveIn the latest iTech Series Unplugged interview, Armando Diana, Director of Product Marketing at Fortinet, shares his valuable insights on…Aug 5Aug 5
iTech SeriesInsights on Partner Marketing and Demand GenerationIn this latest iTech Series Unplugged interview, we had the pleasure of speaking with Natalia Marusic, the EMEA Alliance Marketing Manager…Jul 8Jul 8
iTech SeriesCheck out the latest insights on Revenue Marketing Through with Steve ArmentiIn this iTech Series Unplugged interview, we had the opportunity to speak with Steve Armenti, the Vice President of Revenue Marketing at…Jul 2Jul 2
iTech SeriesOptimizing B2B Customer Acquisition Costs: Tips for MarketersIn the competitive world of B2B marketing, optimizing customer acquisition costs (CAC) is crucial for sustainable growth. As businesses…Jun 26Jun 26