My Design thinking has a user-centric approach — i.e., to innovate by integrating- the needs of the human (user group), the viability of technology and feasibility for the business growth.
I consider the “User” (as seen in the figure above) as my star in my UX design process and always laid emphasis on the “User-Centric” methodology. I believe that the user’s gratification is directly proportional to the success of the Design. A designer should actively or passively involve them at each phase of the design process. It all starts with identifying a question/problem that humans face. …
HCI Designer & Researcher