Cognitive biases can easily sneak into your design work, especially if you work on a team
We designers continuously refine our design process and try different methodologies. We work on a problem, research, analyze findings, develop solutions, take feedback, and iterate. A lot has been discussed on how each of these steps can be improved or different methods associated with it, but we often forget to emphasize how important it is to stay neutral and be patient during the whole process.
Biases often creep into our design decisions. Jumping to a conclusion, taking a shortcut, letting your personal experience influence the finding, a gap in communication, and more can easily lead you in the wrong direction…
Abhishek Umrao
I am a Product Designer & an occasional trekker, who loves playing and watching football // Gaming // Technology // Cars // Travel // More at abhishekumrao.com
