Alonzo CanadainBootcampHelping Entrepreneurs and Small Businesses Be SuccessfulJoining Facebook to help millions of people like my father.Aug 3, 2021Aug 3, 2021
Alonzo CanadaNine principles for design leadershipWhat works in leading design and what doesn’t? In working with companies like Audi, Samsung, or GE, teaching design at Stanford or…Feb 17, 2020Feb 17, 2020
Alonzo CanadaHow We Crafted Our Product PrinciplesWe developed product principles — idea-driven guidelines to inform key strategic decisions and help break any stalemates. Here’s a lookJul 22, 2019Jul 22, 2019
Alonzo CanadaThoughtSpot’s Product PrinciplesDesign principles articulate a vision on how to best design a product. Product principles help multi-disciplinary teams do it collectively.Apr 20, 2019Apr 20, 2019
Alonzo CanadainFrom A to CMy Favorite Design BooksI often get asked about books to read and learn more about design, specifically product design. There isn’t the one book to read about…Mar 1, 2017Mar 1, 2017
Alonzo CanadainFrom A to CCreating Adoption for a New ProductTrying to get your product to appeal to early customers? Limit features and dramatize key benefits to make it feel cool.Sep 26, 2015Sep 26, 2015
Alonzo CanadainFrom A to CLaunching a New Technology and ProductIntroducing an offering with new to the world technology? Explain how it works and demonstrate its viability to gain market traction.Sep 26, 2015Sep 26, 2015
Alonzo CanadainFrom A to CDesign Strategies for Technology AdoptionWe wrote this article written to complement Geoffrey Moore’s Crossing the Chasm and Everett and Roger’s Diffusion of Innovations. In…Sep 26, 2015Sep 26, 2015