Case Study: Wengler Châteaux & Domaines — A Next-Level Online Shopping Experience
The Challenge
Elevating the online tasting experience
Wengler Châteaux & Domaines, a Luxembourg-based company with a rich history in offering the finest wines and spirits from around the world, wanted to extend their premium brand into the digital space. Their goal was to create an online shop that not only catered to current trends but pushed the boundaries of what an online wine shopping experience could be.
Our Approach
Beyond ordinary shopping
We believe in creating more than just functional websites. For Wengler Châteaux & Domaines, we envisioned a platform that does more than sell bottles — it delivers a tasting experience that mirrors the sophistication of their brand. With Craft Commerce, we provided a flexible and scalable solution designed to manage the complexity of Wengler’s product offerings while maintaining a user-friendly interface for customers.
Key Features
Craft Commerce framework
- Custom-built for developers and designers, Craft Commerce allowed us to create a fully customizable e-commerce platform.
- Tailored specifically for Wengler, the platform supports product variants, custom payment gateways, and multi-language content in French and English
User-centric design & strategy
We held workshops with Wengler’s team to define clear user journeys and design a seamless navigation flow. The result was a site optimized for easy browsing, with elegant layouts that resonate with Wengler’s authentic brand image.
SEO Optimization & System Integration
SEO tools like Seomatic were integrated for better visibility on search engines. We also set up a structured integration with Microsoft Business Central to ensure smooth backend operations, syncing orders, clients, and real-time product inventories.
The Result
A shop built for growth
By the time we finished, Wengler Châteaux & Domaines had a high-performance online shop capable of handling both individual and large orders. Our collaboration empowered Wengler to bring their exceptional wines and spirits to a large audience while staying true to their core values of quality and innovation.
Launch your premium experience today at Wengler’s new online shop!
