PinnedAda Chen RekhiinAda Chen Rekhi✨I’m an executive coach✨Exciting news to share— I’ve started a part-time exec coaching practice for founders and executives looking to scale themselves as they…Mar 29, 2022Mar 29, 2022
Ada Chen RekhiinAda Chen Rekhi7 Things No One Tells You About Being a Startup FounderWhen I founded my first company Connected back in 2011, I was really surprised by the intensity of the emotional rollercoaster. By then I’d…Aug 22, 2022Aug 22, 2022
Ada Chen RekhiinAda Chen RekhiWhat’s Surprised Me About ParenthoodTwo and a half years in, I wanted to reflect on some of my top surprises of parenthood. TLDR highs are higher and lows are lower than…Aug 2, 2022Aug 2, 2022
Ada Chen RekhiinAda Chen RekhiFinding Meaningful Work with “Designing Your Life”With all of the talk of The Great Resignation, it doesn’t come as a surprise that many people are asking the question, what do I really…Apr 29, 2022Apr 29, 2022
Ada Chen RekhiinAda Chen RekhiThe Leadership ChasmWhy transitioning to management is hard: The Leadership ChasmApr 6, 2022Apr 6, 2022
Ada Chen RekhiinAda Chen RekhiGood Marketer / Bad MarketerInspired by a recent conversation that reminded me of Ben Horowitz’s Good Product Manager/Bad Product Manager post, I wanted to share a…Aug 10, 20172Aug 10, 20172
Ada Chen RekhiinAda Chen RekhiFreemium and Free Trial Conversion BenchmarksInquiring minds want to know… What is the average free to paid conversion rate from a free trial or freemium? What is a “good” conversion…Mar 6, 20176Mar 6, 20176
Ada Chen RekhiinAda Chen RekhiHow to Make Your First Marketing HireJust about every startup has to cross this bridge at some point: making their first marketing hire. I often get asked about this topic and…Feb 12, 20172Feb 12, 20172
Ada Chen RekhiinAda Chen RekhiPhil Knight’s Shoe Dog and the slippery slope of founder ethicsShoe Dog is the memoir of Phil Knight, founder and CEO of Nike and details the company from its early start through their 1980 IPO.Jan 17, 20172Jan 17, 20172
Ada Chen RekhiinAda Chen RekhiAnatomy of a Marketing OrganizationOne of the areas I often advise startups on are questions around how to structure a marketing organization or make their initial marketing…Jan 2, 20171Jan 2, 20171