How to protect the time you need to achieve your greatest goals.

Adam Albrecht
Sep 15 · 3 min read

When I was a student-athlete at the University of Wisconsin my schedule was booked solid. I was at class every day by 8:55am. Classes lasted until 2pm. At 2:30pm I was at track practice. I left practice at 6pm and went to dinner. I ate at the Sports Buffet until they kicked me out at 7pm. By 7:20pm I was at Helen C. White Library studying in the quiet section (seriously). By 10:30pm I was taking the Drunk Bus home.

Focus Pocus

During this time I had something magical working for me: large chunks of time with completely focused effort. First I was totally focused on my classes. Then track practice. Then on eating (which felt like a job because I was the smallest discus thrower in the Big Ten Conference). And finally, on studying.

All 4 of these time blocks helped me focus my undivided attention on my largest life goals. Plus, there were no smart phones back then to distract me with an Instagram feed full of hilarious Pro Wrestling fails. (@Wrestlebotch)

Scheduling Focused Time

Today, I am revisiting the focused scheduling I employed as a student-athlete. As as result, I hope to achieve the same level of productivity, growth and progress I enjoyed two decades ago. That’s why I have time-blocked my calendar to help create deep focus on my most important tasks. The tasks that will help me achieve my long-term goals.

The Time Blocks On My Calendar Now Include:

  • An hour of blocked writing time every morning starting at 6am.
  • 2 hours of totally focused work on my most important tasks from 10am to Noon.
  • A regular 1-hour lunch, starting at noon every day (which also helps keep my energy high, as I wrote about in 5 Things I do to keep my work energy high.).
  • 1 hour of total focus on my most important issues in the afternoon from 2pm-3pm.
  • Dedicated open time for meetings, calls and emails to start and end the day.
  • A 30-minute planning session every Sunday night when I can plan my most important tasks for the week. Tasks that will help me achieve my long term goals.

I loved how my calendar blocks helped me in college. But a book I am reading has influenced me to reintroduce this useful scheduling technique again. In fact, The One Thing by Gary Keller and Jay Papasan may be the most powerful book I have read in the past 3 years. It teaches you a system that always leads you to the one, most important thing that you should be doing at any given time, in order to help you achieve your loftiest goals. A critical part of the program is creating calendar blocks that are reserved exclusively for your total focus on your most important activities. Spoiler Alert: The one thing you should be doing at any given time never involves WrestleBotch. #PriortitiesVsDistraction

Key Takeaway

It is not enough to have goals. You need to put in the work required to achieve them. That’s why it is so important to block large chunks of time on your calendar that allow you to completely focus on your most important tasks, every day. Add a chunk of focused time for planning on Sunday evenings, and it will ensure that you make demonstrable progress each and every week. Remember, scheduling your time costs nothing. But the dividends it pays by helping you achieve your goals could be enjoyed for generations.

*If you know someone who could benefit from this message, please share it with them.


Originally published at http://theperfectagencyproject.com on September 15, 2019.

Adam Albrecht

Written by

I am a growth-minded entrepreneur trying to share what I am learning on my journey, both professionally and personally. Also hoping to make people laugh.

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade