This is pretty much exactly what I thought after seeing both the new hardware from Microsoft and Apple. I’ve been an Apple fan my whole life and use them exclusively for home and work but for the first time, I’m considering a switch.
Companies have been copying Apple’s products and designs for decades now but now I think it’s time for Apple to do the copying. The iPad Pro should be more like the Surface Pro with a full operating system. We should have something along the lines of the Razer Core for boosting GPU performance. The iMac should be more like the new Surface Studio. There’s so much more that Apple needs to be doing with their hardware and what’s the harm in looking at what others in the market are already doing?