Lorem Ipsum was a great way to make a design look realistic without spending your time actually creating content.

At this point in my life, it wouldn’t be presumptuous for me to say 80% of designs in the Photoshop era had some form of filler text in them. Lorem Ipsum being the main culprit, and Bacon Ipsum being the runner up if I was feeling adventurous.

When I talk about content, I’m referring to the entire design, icons, images, text. But as text content is usually the one people struggle to create the most I focused my attention there.


UX Designer, Product Designer, Visual Designer are just a handful of job roles that have overlapping responsibilities, one of those responsibilities is to create the best possible design focusing on the user.

We focus on the user designing with informed decisions based upon feedback and insights gathered from testing. Getting a product across the finishing line requires us to question everything; Saying this I don’t mean to question trivial requests such as change the text from 80% black an 81.5% black but more the parts that essentially impact the solution to the problem.

Great questions can influence design decisions. By…

A screenshot of design system components including buttons and colours.
A screenshot of design system components including buttons and colours.

Type “design system” into Medium and what do you get? “X,Y,Z the design system, setting up a design system, our design system…” Most of these offer little to no help when it comes to putting an existing project into a design system, or even offer the insight behind how you would tackle such a task.

Unable to find the necessary research or past experiences other agencies have had made this become something of an irritation at Inktrap. Free design systems are great if you’re starting a project from the ground up but for most this isn’t the case, the need…

Before we start, I want to make it clear that this isn’t a guide on how to make the perfect portfolio. It makes an assumption you’re just starting out, at university, looking to get your first job or that you’re rusty and it’s been a while since you last created a portfolio. Rather than being a specific guide, it’s an overview of the steps and the thinking behind what you should be doing. Without further ado, let’s get into it.

How should I present my portfolio?

Before you start collating your work you’re going to need to think about what it is you’re going to be…

Up until very recently (thanks Inktrap for hiring me) I was trawling the internet looking for the next step in my career, so I have first-hand experience in how difficult it can be looking for job openings.

Searching through agency websites and stalking social media profiles in a hope to find a glimpse of a job opening, some agencies make the process simple but others can make it a chore, thankfully there are a few dedicated websites that can make your job hunting a much less harrowing experience.

Adam Ascroft

Designer. Developer. Maker ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​www.adamascroft.co.uk

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