can you provide more here — as much detail as you are willing to share publicly — screenshots of your analytics work well here — who paid? what exactly were they expecting? did they use paypal? one click? or did they take out a credit card online and really buy something… were they expecting it delivered or did they think they were crowdfunding (or did they think they were just supporting an aspiring entrepreneur/ inventor)
great job! these are questions the community can learn from!