When was the last time you actually looked at your PPC campaigns? Are you getting a good return on investment for your pay per click (PPC) advertising spend? Are you sure your accounts aren’t just on autopilot? Managing PPC Accounts is a full time job and the learning curve can…

If you are spending money to get traffic to your site then landing page optimization is crucial to generating a good return on investment. Would you like to double the leads or the sales that your site generates? There are two ways to do this. One is to double the…

Are your customers hitting the back button? A landing page is the first page a prospect hits after clicking on your ad. It’s your opportunity to make a great first impression with your prospective customer. It’s also your opportunity to lose a sale. Unfortunately, many companies are making a bad…

With all of the attention that the new movie Social Network received from the press, it seems like many people are looking at Social Media from the rear view mirror. While the rise and recent history of Social Media is entertaining and fascinating, the most interesting question to us is: …

Are your Pay Per Click (PPC) accounts performing at an optimal level? Are you sure you are getting the maximum return on investment? Make sure your PPC accounts aren’t being neglected. They should be actively managed on a regular basis. If you are not ready to hand over the full…

SEO or Search Engine Optimization is the process of continually tweaking your website with the goal of achieving top keyword rankings on the major search engines. For good or bad, Search Engine Optimization can have a huge impact on your business. At AdCortex we are experts in SEO. We have…