Digital Marketing Weekly Roundup #53
Phew! No one ever said PPC was easy, that’s why we made this guide to AdWords account access.
- ✉ 246,148,661,219 Emails Sent
- 🤓 8,827,892 Emojis Sent in Subject Lines
- 2.3 Million GIFs Sent in Campaigns
Tip: If you’re not an expert in any of these categories don’t be afraid to reach out! Experts on sites like Reddit and Quora are always looking to lend a ✋ and help you optimize your business strategies.
Looks like Google’s been taking a hint from some pretty cool writers 😜
SMART TIP OF THE WEEK
Make sure you exclude your IP address on AdWords, as well as your competitors, so you’re not charged for wasted clicks.
Fun Fact: “mesothelioma lawyer” is the most expensive keyword on AdWords. Every time you click on one of these ads you’re costing a law firm thousands. Don’t let your competitors do the same to you 👊
Scott Galloway con? Maybe…but Evan Neufeld cuts to the chase, standing up for social’s ability to present itself at every step of the consumer decision making process.
Originally published at AdHawk Blog.