Why is Website Security so Important?
Your website is your brand, your storefront, and often your first contact with customers. If it’s not safe and secure, those critical business relationships can be compromised. The threats can come in many forms — infecting a website with malware in order to spread that malware to site visitors, stealing customer information, like names and email addresses, stealing credit card and other transaction information, hackers adding their own content and many more.
A single security breach could be a death-knell for a small business. Most states now have strict data breach laws, and many come with stiff fines, penalties, and other costs. Even if a security breach at a small business website doesn’t trigger a data breach, it can still have a huge impact on customer trust if customers find out about it.
An unprotected website is a security risk to customers, other businesses, and public/government sites. It allows for the spread and escalation of malware, attacks on other websites, and even attacks against national targets and infrastructure. In many of these attacks, hackers will try to harness the combined power of thousands of computers and sites to launch this attacks, and the attacks rarely lead directly back to the hackers.
After all we have one common question to ask; why most of the people don’t lock up their website?
Lack of awareness of the risks and consequences, and the belief especially amongst small business owners that they’re too small to be noticed by hackers. They’re not aware that most hackers use automated tools to find vulnerable sites. Most small business owners are too busy to think about security in any depth. While they’re often aware generally of security issues, they often don’t connect those threats with their own business. So they don’t set aside the time and resources need to make sure even the most basic website security precautions are followed.
Eventually what industries need to be particularly careful about securing their website?
No industry is immune. Hacking is not just about stealing data. Hackers want to create watering holes where they can hide malware as a way to spread the malware to any visitors to that site. They also want to enlist those compromised sites in Distributed Denial of Service attacks on other sites. Any site can serve that function. When it comes to data theft, financial services, healthcare, and retail seem to be especially popular.
So what’s the most important step that business owners should do today to protect their website?
It’s tough to pick just one. Some easy steps are to create a security plan, even a simple one, share it with everyone involved, and stick to it. Manage your passwords carefully, especially website access. And keep all computers and mobile devices free from malware so they’re not used as a launch pad for a website attack. Of course, it would be smart to enroll in a service like the one we offer at Site Hawk. It’s affordable to even the smallest business yet provides the same types of website security that even the biggest businesses enjoy.