Open in app

Sign In

Write

Sign In

Aditi Oza
Aditi Oza

2 Followers

Home

About

Apr 12, 2019

Reflection Point: Patterns and Flows — Wayfair

In the last two years, I have made several purchases from wayfair. It has mostly been for furniture and rugs. Each time, I visit the wayfair site, I know exactly what I want to buy and I directly go into that category / subcategory. Task Flow Design Patterns Navigation Pattern: For the main menu…

Design Patterns

3 min read

Reflection Point: Patterns and Flows — Wayfair
Reflection Point: Patterns and Flows — Wayfair
Design Patterns

3 min read


Apr 4, 2019

Reflection point: Usability, Accessibility, and Ethics: Netflix

In this post, I will be writing about the usability and accessibility principles that I have recently learned and reflect on the product I extensively use: Netflix :) Starting with the definitions: As defined in the DesignLab lessons: Usability is the ease of use of an interface, or how easily…

Design

5 min read

Reflection point: Usability, Accessibility, and Ethics: Netflix
Reflection point: Usability, Accessibility, and Ethics: Netflix
Design

5 min read


Mar 13, 2019

Reflection point: Assumptions and failures: Kellogg’s Cornflakes in India

Introduction and bit of history Kellogg’s is a US based multinational company manufacturing food products like cereal and other convenience foods like biscuits, crackers, toaster pastries etc. It is a super brand and dominates the cereal and snack markets in the US and UK. In 1980’s Kellogg’s experienced a stupendous growth and the company had…

Ux Design Process

5 min read

Reflection point: Assumptions and failures: Kellogg’s Cornflakes in India
Reflection point: Assumptions and failures: Kellogg’s Cornflakes in India
Ux Design Process

5 min read


Mar 11, 2019

Rapid Design Thinking: Designing an ATM for the children

As a part of the UX Academy course offered by DesignLab, one of my assignments was to practice rapid design thinking for the design challenge: “How would you design an ATM for children” Before I could start organizing my thoughts and start thinking about each phase involved in the design…

Design Thinking

7 min read

Rapid Design Thinking: Designing an ATM for the children
Rapid Design Thinking: Designing an ATM for the children
Design Thinking

7 min read


Feb 27, 2019

Reflection Point: Product Design

Until I came to the United States in 2006, to pursue further education, the only digital product I had used to a moderate extent was Gmail. You see, in India, almost all of the work gets done by connecting (in person) and communicating with the people around you. So all…

Design

7 min read

Reflection Point: Product Design
Reflection Point: Product Design
Design

7 min read

Aditi Oza

Aditi Oza

2 Followers

Lost and Found. I still get lost. But the effort to find myself does not. www.orangepaisley.com

Following
  • Vivek Venkatraman

    Vivek Venkatraman

  • selina tobaccowala

    selina tobaccowala

  • Jacqueline Simpson

    Jacqueline Simpson

Help

Status

Writers

Blog

Careers

Privacy

Terms

About

Text to speech