aditya Patil
Jul 27, 2017 · 1 min read

Hi Rama,

It’s a great way to rethink about data mining. Looking at data and then checking reality would be a tiring effort. What I think could be a an effective way is as follows -

  1. Write the statements which business believes to be true. The hunches that sales/business people have.
  2. Refute the statements with data insights
  3. If Hunches are true, then enhance them by quantifying on parameters used to measure them

This approach I believe will cut the noise and produce insights for business much much faster. It’s also a good way to know whether business understands their numbers. Each iteration will eventually make business get closer to reality.

    aditya Patil

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