WHY YOU SHOULD STOP ADVERTISING &
START TO USE MARKETING
Turn off your advertising right now, If you have the business gaps described in this article.
1. YOUR BRAND DOES NOT HAVE BUYER PERSONAS PROFILES
Stop selling right now. Start talking with your clients, helping to solve their needs and problems, based on data on their behavior and experience. You have an incredible opportunity, unlike a startup. You can ask your customers what they want and what they need. Marketing ceased to be B2B or B2C, it became the H2H (human to human), more segmented, ultra specified and personalized.