PinnedPublished inCoskunoz TechAccount-Based Marketing (ABM) -or: How to Stop Worrying and Embrace PersonalizationAccount-based marketing(ABM) is an offensive play instead of casting net and waiting to drive growth. ABM is a focused approach to B2B…Dec 10, 2021Dec 10, 2021
Published inCoskunoz TechTechnographic SegmentationTechnographic segmentation is identifying which technologies are being used by which companies across the world, why are they using these…Dec 15, 2021Dec 15, 2021
