Goodbye, Horse

Today we learned that @Horse_ebooks is people

Adrienne LaFrance
7 min readSep 25, 2013

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Just three years after he galloped into our lives, Horse’s Internet magic has officially disintegrated.

In a peculiar ending to a beloved Twitter mystery, writer Susan Orlean revealed this morning in the New Yorker that the cult favorite account @Horse_ebooks isn’t the delightful spam robot we suspected it to be, but a man-run piece of performance art.

Dan Sinker wrote the perfect farewell to our old pal. Here’s how I think the Horse we once knew would have broken the news:

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