#ElectionRewind: Looking back on #DontTouchMyVote and Black Vote Brunch

by Misha Cornelius

It’s time to press rewind on the last 365 days and throwback to the 2016 Presidential Election. For many of us, the days and months before Election Day meant a hard push to protect our people. Post-Election Day, so much changed and we realized that the work was just beginning. Advancement Project continues to hit the rewind button on the past year to find out where you were then and where you are now. One of our most memorable moments of 2016: the Don’t Touch My Vote campaign in St. Louis.

Not only did voters turn out during Election 2016 to vote for president, St. Louis residents took the polls to protect voting rights. This time last year, we teamed up with St. Louis activist Kayla Reed to launch a fire civic engagement campaign that encouraged young Black voters in Missouri to vote No on Amendment 6, Missouri’s photo ID law that has threatened to weaken the rights of voters across the state.

The campaign kicked off on the night of a Presidential Election debate using #DontTouchMyVote (a super timely drop following Grammy-Award winning recording artist Solange’s popular track, “Don’t Touch My Hair”).

Amendment 6 ultimately passed in Missouri so the fight continues with a legal battle between Advancement Project in partnership with the American Civil Liberties Union (ACLU) and the State of Missouri.

Still, #DTMV reached thousands of Black millennials in Missouri with the first ever Black Vote Brunch in St. Louis, making it one of Advancement Project’s most exciting #ElectionRewind moments. More than 100 people turned out to hear from community leaders in St. Louis about the most important legislation on the ballot over fried chicken, mimosas and music from one of St. Louis’ most popular DJ’s. Attendees even helped to spread the word about Missouri’s Amendment 6 in real time at our social media station.

Check out this article that appeared in The Huffington Post featuring #DontTouchMyVote, the Black Vote Brunch, and Kayla Reed.

Return to our blog tomorrow to recall some of our work during #Election2016.

Misha is a Communications Associate at Advancement Project’s National Office.