Website and Graphic Designer & all-round nice guy....really!
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The UX of Easter Eggs
…to choose. The first sees the user simultaneously devouring both the chocolate and marshmallow in a two-bite frenzy. This results in nothing but sweet foamy residue in the mouth and an empty wrapper in hand.
The best — maybe the only? — real, direct measure of “innovation” is change in human behaviour. In fact, it is useful to take this way of thinking as definitional: innovation is the sum of change…