Five things we believe can turn everyone into better digital citizens:
- Help every user realize there is someone on the other side of their screen.
- Activate bystanders. The Ad Council’s #IAmAWitness has helped many of the millions of people who witness online bullying and threats stand up for those who are targeted.
- Present clear and enforceable guidelines to users, explaining what is acceptable and what is not.
- Increase collaboration between users, companies, and organizations. Digital citizenship requires collaboration.
- Understand that the “bully” needs support as well, and help them understand what they are doing and how to turn their actions from negative to positive.