4 ways you can improve how consumers see Canadian ag and food

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Photo by Elaine Casap on Unsplash

Make a difference one conversation at time

Let’s be honest. It can be frustrating to hear misleading stories about food production. Consumers see sensationalized headlines about food production and may not have all the necessary facts to make informed food choices.

Can you blame them? We’re all leading busy lives. It can be difficult to isolate facts in an atmosphere of emotion and noise. Sometimes, there can be a temptation to respond with a witty or snarky comment. But how does that response build trust in our food system?

Think about your biggest concern for your family’s health or well-being. Imagine if your concerns were simply dismissed. Would that bring you peace of mind? How would people watching the conversation on the sidelines react?

Keep in mind these tips next time you have a potentially heated conversation about ag and food:

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Photo by Priscilla Du Preez on Unsplash

Even though many of these conversations can and should happen online, a face-to-face conversation does wonders in creating a memorable and meaningful way to echo across that person’s circle of influence.

Thanks for being a part of the conversation.

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Canadian agriculture’s biggest fan. Speak up, speak positively and use #AgMoreThanEver when you do.

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