Pooja Agnihotri, author of 17 Reasons Why Businesses Fail, has used her technical and business background to help educate businesses on survival and growth for over 10 years..

Her goal is to save businesses from making the same mistakes that other businesses have already made, and to use those mistakes as learning opportunities to improve their business. The gap between business failure and business growth is very small when noticed on time, but it becomes a chasm when left unresolved. Pooja helps prevent businesses from falling into that chasm by sharing stories and knowledge from her years of experience.