Ajay AntonyThe Consumer, Capitalism and Corona CrisisThe new consumer who emerges from the Corona crisis will change the dynamics of Consumerism and Capitalism.Jun 3, 2020Jun 3, 2020
Ajay AntonyCorona Virus Marketing?Brands all over the world when presented with an opportunity or threat usually take to their marketing prowess to grab them in a jiffy.Mar 18, 2020Mar 18, 2020
Ajay AntonyFrom work-life balance to work-life integration?Relaxed working hours, beanbags for chairs, free food, open workspace, unlimited days vacation are few things that run through our mind…Mar 3, 2020Mar 3, 2020
Ajay AntonyBack to the Future?Yes it looks weird, blunt and like a LEGO block, but my 8 year old nephew said he likes it. On probing more, he said that its looked like…Feb 27, 2020Feb 27, 2020
Ajay AntonyTata Harrier — A live case study in content marketingThe date was revealed and it became a piece of marketing material in itself. Remember we are in July and there is about 6 solid months to…Nov 30, 2018Nov 30, 2018