Copywriter and brand specialist — www.donaghy.co
I’m a copywriter. I guess it was a copywriter who turned GAMBLING IS ADDICTIVE AND DESTROYS LIVES into WHEN THE FUN STOPS STOP. It’s the job.
“They look reasonable.” “That looks pricey.” To customers on the lookout for what you’re selling; how you appear, what you say and the way you say it, all add up to a perceived value that they’ll very quickly decide is for them or not for them.
When you work in a start up it’s difficult to stick to this headline’s advice.