AJ+ Announces Partnership with Do Not Track

AJ+ is proud to announce its partnership with Do Not Track, a personalized documentary series about privacy and the web economy. Starting April 14, the online, interactive documentary series Do Not Track will demonstrate just how much the web knows about you―and the results may astonish you.

“We are excited to partner with Do Not Track because we see online privacy as one of the most important issues currently taking place in modern society,” said Jigar Mehta, Engagement Lead at AJ+. “Do Not Track will reveal just how much personal information is unwittingly sacrificed every time we access the internet, and in doing so, we will empower our audience with the knowledge they need to protect their online privacy.”

Conceived and directed by acclaimed Canadian documentary filmmaker and web producer Brett Gaylor, the seven-part series Do Not Track is an eye-opening look at how online behavior is being tracked, analyzed and sold―an issue affecting each of us, and billions of web users around the world.

Created with the goal of helping users learn how to take back control of their digital identity, Do Not Track goes beyond a traditional documentary film experience: Viewers who agree to share their personal data are offered an astounding real-time look at how their online ID is being tracked.

Do Not Track is a collective investigation, bringing together public-media broadcasters, writers, developers, thinkers and independent media makers, including Gaylor, Vincent Glad, Zineb Dryef, Richard Gutjahr, Sandra Rodriguez, Virginie Raisson and the digital studio Akufen.

Do Not Track episodes launch every two weeks, from April 14 to June 9, 2015, in four versions: English, French, French Canadian and German. Roughly seven minutes in length, each episode has a different focus―from our mobile phones to social networks, targeted advertising to big data, with a different voice and a different look, all coupled with sharp and varied humor. Episodes are designed to be clear and accessible to all.

Do Not Track was one of just five works selected for the 2015 edition of Storyscapes, an annual transmedia showcase at the Tribeca Film Festival, taking place from April 16 to 19. Do Not Track is produced by Paris-based production company Upian; the National Film Board of Canada; French/German public broadcaster Arte; and German public broadcaster Bayerischer Rundfunk. Distribution partners are Radio-Canada (Canada) and digital news channel AJ+ (U.S.).

AJ+ is the digital-only video news network and community from the Al Jazeera innovation department. Headquartered in San Francisco, California, AJ+’s endeavor is to reimagine the news for a mobile-centric generation by meeting its audience in every digital space, and creating custom content for online social communities including Facebook, YouTube, Instagram, Twitter, Medium, and the AJ+ mobile app. AJ+ highlights human struggles and achievements, empowers impassioned voices, and challenges the status quo in a brazen way that delivers a refreshing perspective on global current events.

Brett Gaylor has worked in web creation for 20 years. Brett directed the award-winning NFB co-produced documentary RiP! A Remix Manifesto, created Open Source Cinema.org, helped found homelessnation.org, and before making Do Not Track, led the Mozilla Foundation’s Webmaker initiative to help turn consumers into creators.

The National Film Board of Canada (NFB) is one of the world’s leading digital content hubs, creating groundbreaking interactive documentaries and animation, mobile content, installations and participatory experiences. NFB interactive productions and digital platforms have won 100 awards, including 8 Webbys. To access acclaimed NFB content, visit NFB.ca or download its apps for smartphones, tablets and connected TV.