Published inShopify UXThe craft of leading remote teamsNine ways to empower a team spread across the globeFeb 26, 2020A response icon1Feb 26, 2020A response icon1
Published inShopify UXHow we structure (some) UX teams at ShopifyTalk to any team lead about UX at scale, and you’ll usually end up with the same kinds of questions: How is your team structured? How does…Apr 27, 2018A response icon10Apr 27, 2018A response icon10
Published inShopify UXHow we structure our content strategy teamOr: embedded or distributed? A love storyJan 12, 2017A response icon9Jan 12, 2017A response icon9
Published inShopify UXHow to find product content strategistsI was the only content strategist in sight when I started at Shopify. It was tempting to spend all of my time on the practice of content…Apr 14, 2016A response icon6Apr 14, 2016A response icon6
Published inShopify UXStarting a product content strategy practice: how to build an army of content championsSo you want to start a content strategy practice at your product company. You understand the positive impact it’ll make, you just aren’t…Jan 15, 2016A response icon2Jan 15, 2016A response icon2
Published inShopify UXThe difference(s) between product content strategy and web content strategyI’ve been doing this thing called “content strategy” for a while now, always for web-focused agencies. But six months ago, I started…Aug 26, 2015A response icon17Aug 26, 2015A response icon17
